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Press release

For immediate release

Swain Destinations Joins Tourism Cares to Help Protect the Places Its Travelers Visit

The family-owned luxury tour operator brings its focus on wildlife conservation and supplier standards to the travel industry's nonprofit for positive impact

Haverford, PA

Swain Destinations, which has planned custom luxury travel to Australia, New Zealand, the South Pacific, Africa, and the Middle East since 1987, has joined Tourism Cares, the nonprofit that brings the travel industry together around the belief that travel and tourism can contribute to the well-being of communities, economies, and the planet.

The membership builds on how Swain already works. The company chooses its lodges, suppliers, and partners against strict criteria, including how they treat the land and wildlife around them, and continually evaluates its operating practices against animal welfare and wildlife-conservation standards. Over recent years Swain has been evolving its wildlife policies, identifying the experiences that support wildlife and the places travelers visit, and focusing on bringing more of them into its program.

As a member, Swain joins destinations, accommodations, tour operators, and travel advisors with access to Tourism Cares education, practical resources, industry events, the Meaningful Travel Map, and Meaningful Travel Summits. Swain will use these resources when reviewing destinations, experiences, and partner practices.

Swain plans travel to wildlife reserves, marine parks, and remote communities across five regions. Tourism Cares membership adds another source of guidance as the team reviews how each journey affects the people and places involved.

“Travel companies like ours, and the travel industry as a whole, share a responsibility to look after the places that make travel worth taking. Wildlife conservation has long been a personal passion of mine, and over the years it has become part of how our company works, from the lodges and guides we choose to the conservation partners we support. We joined Tourism Cares because we are eager to learn alongside the rest of the industry, working together to share strategies and the ways they have been put into practice, so that we can all keep making travel better for the people and places it depends on.”

— Ian Swain II, President and Owner of Swain Destinations

About Tourism Cares

Tourism Cares is a nonprofit organization that unites the travel industry to create positive economic, social, and environmental impact for the people and places of travel. By bringing together companies and organizations from across the travel ecosystem, Tourism Cares provides the knowledge, tools, partnerships, and opportunities that help the industry put meaningful travel into practice and make more thoughtful decisions about its impact on communities and the planet. Learn more at TourismCares.org and follow @TourismCares.

About Swain Destinations

Swain Destinations plans custom luxury travel to Australia, New Zealand, the South Pacific, Africa, and the Middle East, and has been family-owned and independent since 1987. A Destination Expert plans each trip from scratch, an operations team confirms every piece of it, and Swain's own teams on the ground in Australia, New Zealand, and Africa support travelers while they travel.

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